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How businesses are using 2D barcodes for customer engagement?

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Businesses are discovering that QR codes offer a versatile and cost-effective way to engage with customers, bridge the physical and digital worlds, and provide value-added services. By leveraging 2D barcodes effectively, they can enhance customer experiences and drive customer loyalty. Here's how businesses are using 2D barcodes: Mobile Coupons and Discounts: Businesses are using 2D barcodes to deliver special offers, discounts, and coupons directly to customers' smartphones. Scanning the code grants access to exclusive deals, incentivizing repeat purchases. Contactless Payments:  It facilitates contactless payments through mobile wallets like Apple Pay and Google Pay, offering convenience and security to customers Product Information:  Barcodes on product packaging provide instant access to detailed product information, user reviews, and instructional videos, helping customers make informed purchasing decisions. Event Ticketing:   Ticket barcodes  help streamline entry proces